Hi, I'm Fred👋🏻

I'm a self-taught software developer, most recently at goop , with expertise in JavaScript, TypeScript, React, and PHP. I enjoy creating user-focused solutions that balance design and functionality, fueled by curiosity and a passion for continuous learning.

I love building, breaking, and exploring new technologies through challenging projects. Motivated by self-guided research and dynamic problem-solving, I'm driven by a passion for continuous improvement. Beyond coding, I find inspiration in discovering new music, enjoying great food, traveling, playing golf, and spending quality time with loved ones and family.

This blog is my space to share projects, web development insights, and occasional musings. It reflects my journey as a developer and invites you to explore and connect.

Latest posts
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Work Experience
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  • goop
    Web Developer
    Mar 2022 - Sep 2024
    • Developed reusable, responsive React components using TypeScript and styled-components (SCSS), ensuring mobile-first design, cross-browser compatibility, and full Cypress test coverage. This resulted in improved UI scalability and reduced regressions.
    • Implemented a custom WordPress component system using HTML, SASS, JavaScript, and PHP, enabling 100% self-service publishing for editors and significantly reducing engineering dependency and content delivery time.
    • Refactored React components by introducing custom hooks, memoization (useMemo), and lazy loading (React.lazy, Suspense), resulting in significantly improved rendering performance.
    • Participated in sprint planning to improve workflow efficiency and ensure timely feature delivery, while conducting code reviews, testing, and debugging to uphold code quality and industry best practices.
    • Mentored a junior developer via pair programming and knowledge-sharing sessions, improving coding proficiency and accelerating project delivery timelines by 30%.
  • goop
    Junior Web Developer
    Mar 2021 - Mar 2022
    • Optimized image workflows by scripting a Bash utility with TinyPNG’s API, bypassing the 20-image upload limit and improving site performance with smaller asset sizes.
    • Delivered pixel-perfect, responsive WordPress pages from Figma designs using HTML, CSS, and JavaScript, enhancing UX and accessibility across mobile and desktop.
    • Collaborated with design and QA to ensure accessible, brand-consistent UI components across pages, contributing to a smoother handoff process and better cross-team alignment.
    • Cut new page build time by 50% by developing a reusable SASS starter template aligned with Figma specs, ensuring consistent design implementation across pages.
Recent projects
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Let's Connect

If you want to get in touch with me about something or just to say hi, reach out on social media or send me an email.